

Week 23/2026 – Central Vietnam Real Estate News Summary
In this weekly or sometimes bi-weekly news flash – CVR: Central Vietnam Realty will provide a choice of articles from mainly Vietnamese media sources related to the real estate market in Vietnam.
We will be focusing on issues related to Da Nang and Hoi An, while also looking at national news and their possible impact on Central Vietnam’s property market.
You will find a summary, a link to the source as well as CVR’s take on the article.
We believe that local knowledge is the key to making the best possible decision and that’s what we offer to all our clients.
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Key Takeaways
•Da Nang has approved a new land price framework following its merger with Quang Nam. While land prices in central districts remain unchanged to preserve market stability, several areas in the former Quang Nam province will see increases of 9–70%, particularly in tourism-driven destinations such as Hoi An and Cu Lao Cham.
• The opening night of DIFF 2026 attracted approximately 91,700 visitors, up 17.5% year-on-year, generating strong demand across tourism, hospitality, aviation, and entertainment sectors. Hotel occupancy reached up to 100% in some prime locations, reinforcing the festival’s role as a key economic driver for Da Nang.
• Da Nang’s economy continued to gain momentum in May 2026, with total retail sales and consumer service revenue rising 21.7% year-on-year, while industrial production expanded 11.2%. Growth was supported by strong performance across retail, tourism, manufacturing, and service sectors.
• Apartment prices in Da Nang continue to rise as new housing supply remains concentrated in the luxury segment. Average primary prices reached approximately VND 83 million per square meter, while luxury projects exceeded VND 120 million per square meter, with analysts forecasting annual price growth of 10–12%.
• The State Bank of Vietnam has introduced a new credit policy that excludes lending to social housing, industrial parks, and export processing zones from real estate credit growth limits during 2026. The measure is expected to support industrial development, affordable housing supply, FDI attraction, and long-term economic growth, while benefiting developers, banks, and construction-related industries.
1. Da Nang approves new land price framework: Central areas remain unchanged, coastal regions see significant increases.

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Da Nang has officially approved a new land price framework following its administrative merger with Quang Nam. A key aspect of the policy is that land prices in the city’s central districts, including Hai Chau, Son Tra, Ngu Hanh Son, Thanh Khe, Lien Chieu, and Cam Le, will remain unchanged. This decision provides stability for homeowners, businesses, and real estate investors by avoiding sudden increases in land-related costs. At the same time, the city has updated land values for newly named roads and recently completed infrastructure projects, creating a more comprehensive and accurate pricing system across the expanded administrative area.
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Meanwhile, several areas in the former Quang Nam province will see land price increases ranging from approximately 9% to 70%, depending on location. Coastal destinations and tourism-driven markets, particularly around Hoi An and Cu Lao Cham, are among the areas receiving the largest adjustments. These changes are intended to better reflect actual market conditions, development potential, and growing investment demand. Overall, the new framework is considered a positive step that balances market stability in central Da Nang with more realistic land valuations in emerging growth areas.
Source: cafef.vn
2. Opening of DIFF 2026: A light art performance sparks a wave of economic and tourism growth in Da Nang.

The opening night of the Da Nang International Fireworks Festival (DIFF) 2026 delivered a spectacular showcase as teams from Vietnam and China lit up the sky with world-class performances. Vietnam impressed audiences with a creative blend of colorful fireworks and traditional music, while reigning champion China demonstrated exceptional technical precision and artistic choreography. The event, attended by national and city leaders as well as international diplomatic representatives, attracted thousands of spectators and reinforced DIFF’s reputation as one of Asia’s leading fireworks festivals. Beyond entertainment, the festival immediately generated significant economic momentum for the city’s tourism, hospitality, and service sectors.
Tourism data revealed that Da Nang welcomed approximately 91,700 visitors on opening day, a 17.5% increase compared to the 2025 opening night. Hotel occupancy reached around 65% citywide, while many riverside and beachfront 4- and 5-star properties achieved occupancy rates of 95% to 100%. Da Nang International Airport handled more than 160 flights per day during the opening period, reflecting strong travel demand. Visitor numbers at attractions and entertainment venues were also projected to rise by 20% year-on-year, highlighting DIFF 2026’s role as a key driver of tourism growth, service-sector revenue, and the city’s overall economic development.
Source: vneconomy.vn
3. Da Nang’s economy continued to improve in May 2026..

Da Nang’s economy continued to strengthen in May 2026, driven by robust growth in retail, tourism, services, and manufacturing. Total retail sales and consumer service revenue reached VND 118.3 trillion in the first five months, up 21.7% year-on-year. Retail trade grew 22.1%, accommodation and food services increased 20.1%, while industrial production expanded 11.2%, led by manufacturing. Improved business conditions and recovering market demand supported economic activity across multiple sectors. Wholesale trade also rose 14.2%. The city’s agricultural sector remained stable, contributing to a broad-based economic recovery and reinforcing confidence in Da Nang’s
Source: baodanang.vn
4. New Apartment Prices in Da Nang Continue to Rise.

Da Nang’s apartment market is experiencing a significant shift toward the luxury segment, with all newly launched projects in the first quarter of 2026 classified as high-end developments. According to CBRE, average primary market prices have reached approximately VND 83 million per square meter, while luxury projects are now priced above VND 120 million per square meter, representing a 12% increase compared to the previous year. Although the number of new projects is growing, most supply is concentrated in premium categories, limiting options for middle-income buyers and creating an imbalance in the overall housing market.
Despite rising prices, buyer sentiment has become more cautious due to higher borrowing costs and interest rates, resulting in moderate absorption rates of around 50–60% for new launches. Looking ahead, analysts forecast annual apartment price growth of 10–12%, supported by limited land availability in prime locations, increasing construction costs, and major economic initiatives such as the proposed International Financial Center and Free Trade Zone. To ensure long-term market sustainability, experts emphasize the need for a more balanced mix of housing products across different price segments.
Source: vnexpress.net
5. New Credit Policy on Real Estate & Housing.

The State Bank of Vietnam has introduced a new policy allowing banks to exclude additional lending to social housing, industrial parks, and export processing zones from real estate credit growth limits during 2026. The move is designed to direct capital toward productive sectors and housing projects that serve genuine demand while maintaining tighter controls on speculative real estate activities. According to KBSV, the policy is expected to support economic growth by accelerating industrial infrastructure development, attracting foreign direct investment (FDI), and improving access to financing for social housing projects. The measure could also help increase affordable housing supply for low-income households and workers, supporting long-term sustainable development.
However, KBSV estimates that the overall impact on real estate credit growth will be relatively limited, adding only around 1–2% because social housing loans currently account for a very small share of total outstanding credit. The main beneficiaries are expected to be industrial park developers, social housing developers with active projects, and selected banks with exposure to these sectors. Construction and building materials companies may also benefit, although the effects are likely to emerge later as project disbursements and construction activities accelerate throughout the second half of 2026.
Source: vneconomy.vn
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